Business plan builder workshop series

By Lindsay Advocate

Having a Business Plan is an important management tool, for start-ups, that can be referred to regularly to ensure the business is on course with meeting goals, sales targets or operational milestones.

These 3.5 hour workshops make up a 4 part workshop series designed to help new and existing small business owners gain an understanding of the key components of an effective business plan, as well as provide insights into what is needed to grow and succeed,

Part 1 – Business Fundamentals: Business Planning –   June 4, 2019

We will explore each of the sections within a business plan and discover the action items for information gathering (Market Research). You will leave with a completed Lean Model Canvas.

Part 2 – Business Fundamentals: Marketing & Sales – June 11, 2019

Two of the most important sections of a business plan is the Marketing and Sales Strategy outlining your plan and methods for reaching and selling to your target market. While you want to have a wonderful product or provide stellar service, it’s all for nothing if you don’t have customers and clients. Your marketing plan is the key to effectively and affordably finding and reaching your customers.

Part 3 – Business Fundamentals: Financial & Operations – June 18, 2019

Why it is important to understand what is meant by Financials and Operations. By understanding the accounting and financial basics and developing these operational strategies, you can create effective and efficient systems for running your business.

Part 4 – Business Fundamentals: Building a Marketing & Sales Plan – June 25, 2019

Two important features that shouldn’t be ignored with any business is the development of a Marketing & Sales plan. This is an opportunity to set goals and develop an actionable timeline that will help to keep the business on track. This session will also provide you with the opportunity to work on your business plan in-class, with access to the Small Business Advisor. There are always questions remaining and this session can be a time to review and feedback.

NOTE: Please bring your laptop. Wifi access will be available. Feel free to bring along refreshments.

Facilitated by: Sandy Greenberg – serial entrepreneur, established business coach and former business advisor at Centennial College Centre of Entrepreneurship.

Time: 1-4:30 pm,  Lindsay Library, Lower Level Meeting Room. Series ticket: $40 per person. Register:

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